Woolrich Surplus is a branded content partnership we produced for Woolrich on Highsnobiety, reframing the brand's heritage through the lens of durability and considered consumption. Told through London-based artist Daniel David Freeman, we connected Woolrich's archival craft to skate culture and military surplus, presenting the brand as a platform for lasting self-expression and shot some her pieces of that collection on models.


    Client: Woolrich
    Project: Branded Content
    Agency: Highsnobiety
      Photographer: Roberto Brundo
      Director: Gary Emekwa

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