Converse Create Next is a global brand campaign and community initiative platforming rising artists. For our iteration, we explored empowerment through discipline, a call to be the change you want to see. To launch Converse Canvas, we collaborated with photographer Jack Bridgeland and artist Elijah Waters to capture the tension between chaos and control in the creative process. Shot in a stripped-back studio, the campaign reveals the raw moments where experimentation becomes the artwork itself.
- Client: Converse
- Project: Untitl3d Digital Campaign
- Agency: Provoke
- Photographer: Jack Bridgeland
- Director: Poria Asghari
PART 2
For the next iteration of Converse Create Next, we continued exploring empowerment through discipline with rising Dutch artist Fosa YG. The campaign follows three stages of the creative process, capturing an artist in their zone, moving through their craft with focus and precision. I co-directed the film and led the photography.
- Client: Converse
- Project: Untitl3d Digital Campaign
- Agency: Provoke
- Photographer: Samir Matanda
- Director: Robin van Geemen + Samir Matanda